30 years forward
In the 30-year journey from its inception as SFRITO to its evolution into Skills Active Aotearoa, and now Te Mahi Ako, our organisation has continuously evolved to meet the dynamic needs of New Zealand’s recreation, sport, fitness, snowsport, and performing arts industries.
Initially established in response to a call for systematic training improvements, we embarked on a mission to elevate workforce skills, drive economic growth, and enhance industry standards.
Throughout our transformation, we have remained steadfast in our commitment to excellence and innovation, guided by our core values of Tika, Pono, and Aroha. As we reflect on the past three decades and look forward to the future, our vision remains clear: to be the industries’ premier partner for workforce development.
In alignment with the Tertiary Education Strategy, our focus has been on delivering skills tailored to industry needs, fostering inclusivity, and strengthening research-based initiatives. We have championed biculturalism, service excellence, and continuous improvement, positioning ourselves as leaders in the field.
Formerly known as SFRITO and then Skills Active Aotearoa, our journey has been marked by collaboration, adaptability, and a relentless pursuit of excellence. Today, as Te Mahi Ako, we continue to empower businesses, support career pathways, and uphold the highest standards of quality and professionalism.
Looking ahead, we remain committed to driving innovation, supporting sustainable growth, and ensuring a skilled workforce that can meet the evolving demands of New Zealand’s dynamic industries. Together, we forge ahead into the next 30 years, guided by our shared vision of a vibrant, prosperous future for all.
